Our Story

Jenette All Natural Skin Care™ is a luxury, all-natural skincare company created in Los Angeles in 2012 by aesthetician Jenette Serrins to extend her thriving practice. With a deep commitment to sourcing ethically grown, chemical-free ingredients from around the world, Jenette’s unique approach combines eastern and western philosophies to provide her clients with products as powerful as they are pure.

Jenette began as an aesthetician in a dermatology practice over two decades ago, but her holistic journey started when she was diagnosed with severe hormonal imbalances. The necessity of effective herbs and honest skin care products bred the creation of a unique approach to skincare and total well-being. As a practitioner of the healing arts with advanced level training in Ayurvedic Medicine, Eastern therapies, and Western holistic applications, she conceived honest, effective products to celebrate the ritual of wellness and self-care.

Jenette All Natural Skin Care™ is founded on sustainable principles to provide the highest quality natural and effective anti-acne and anti-aging skin care products. Her innovative approach firmly believes in pure ingredients that are sulfate free, paraben free, glycol free, silicone free, gluten free, petroleum free, PEG free, and tested on humans.

All products are preserved in glass. The lab is in house and Jenette over sees every step of the process. By committing to using glass, and stainless steel, the purity of Jenette All Natural Skin Care™ is maintained from conception to use – tried, tested and true—with the mission of not only transforming your skin, but changing your life.


“As an Aesthetician, having used many products from different skin care lines for more than 20 years, it's so refreshing and wonderful to have these amazing organic products... Great results!"

        - Marilyn Arco- Aesthetician 


“Jenette's Natural Skincare Line, is my #1 choice in the treatment room.”

         - Naomi Perino - Aesthetician and Makeup Artist


 “My clients love the products and always ask what they are. I know after each application they will leave feeling clean, firm and refreshed.”

         - Lauretta Ramsey - Aesthetician Decadence Day Spa


With her West Coast boutique and lab located in Los Angeles, Jenette services an international client base via customized skincare treatments, hands-on consultations and specialized product sales. Jenette All Natural Skin Care™ continues to provide services to a broad range of mainstream and celebrity clientele and has been featured in media and publications including CBS, CNN, People, Hollywood Reporter, Better Homes and Garden, Chalkboard, Voyage LA, Vogue, Elle, Allure, Lucky, and Marie Claire.